Networking, that activity that a few love and many others love to hate but still need to do is the focus of our next meeting on July 21st at 7:30AM.   Joining San Diego Business Resources will be Casey Delorme from Getspine Communications. He is a professional publicist, social media expert and networking guru.  He will be giving us his presentation entitled, Networking for Sales (and Love) and drawing some parallels between the two. 

Networking: A ritual among successful salespeople, politicians and power-brokers. To the outsider, it can appear daunting, sometimes shallow and even clique-like. A practice reserved for those born with a gift for it. Surprisingly, successful person/professional networking mirrors picking someone up in the romantic sense. (Hint: It’s NOT about the pickup line.) This conversation uses that framework to present an effective strategy for finding, meeting and getting to know those critical to your network. The benefits reach beyond sales and job offers—they touch on the personal side, enriching your social life, friendships and can even spark a little romance.

About The Presenter:

Casey DeLorme, APR, is an award winning 14-year Public Relations industry veteran with extensive experience in online/social media marketing, presentations/presentation coaching, special events, media relations, creative strategic planning, and crisis communications.  He has developed effective communications programs for nonprofits, health care, university, municipal, military/aerospace, telecom wireless, software, commercial real estate, tourism, and entertainment clients.

In addition to operating San Diego-based Getspine Communications, Casey speaks extensively, including delivering seminars on social media (online marketing), applying artist-developed creative techniques in business, personal/professional networking, media relations, marketing for artists, and leadership. (He also throws in the occasional slam/beat poetry performance during open mic nights.  He served as a board member of the Tucson Zoological Society and is a board member/marketing chair for Volunteer San Diego. He earned his PRSA APR accreditation in 2002. He holds two PRSA Primus awards for Strategic Use of Public Relations.

“Participants note Casey’s ability to inspire through thought-provoking questions and colorful case studies. We keep getting requests to be on the waiting list for his next presentation.” Felicia Shaw, Director Arts and Culture Strategy and Analysis, The San Diego Foundation